“It can never be right to categorise people, real people, according to the year in which they were born and then claim that as a result they exhibit behaviour and display attitudes that are entirely the same as each other and completely different to any one else. ”
Marketeers hebben er een handje van mensen over één kam te scheren, zoals millennials. Dit geldt natuurlijk niet voor alle marketeers ;-) (via Tristan Lavender)
